CONCEPT, MODELS AND TYPES OF TRANSFORMATION OF THE PUBLISHING INDUSTRY IN CONDITIONS OF FULL-SCALE WAR
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Published:
Dec 30, 2025
Abstract
The publishing industry is a relevant type of business activity, which is aimed not only at making a profit and supporting the country’s economy, but also at forming a high level of culture and respect for national ideas. The development of the Ukrainian book market for a long time was slow due to the influence and popularization of Russian-language publications on the territory of our state. The sale of literature created by the aggressor country continued after the start of the Russian-Ukrainian war in 2014, which negatively affected the state of the industry and the information environment within the country. After the full-scale invasion in 2022 and the adoption of relevant changes to the legislative framework regulating publishing in Ukraine, the Ukrainian book market underwent a transformation of all editorial and publishing processes.
How to Cite
Kiriak, V. (2025). CONCEPT, MODELS AND TYPES OF TRANSFORMATION OF THE PUBLISHING INDUSTRY IN CONDITIONS OF FULL-SCALE WAR. Baltic Journal of Legal and Social Sciences, (4), 174-179. https://doi.org/10.30525/2592-8813-2025-4-21
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Keywords
transformation, entrepreneurship, publishing industry, Ukrainian book, full-scale war, crisis
References
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19. Yerokhin, S. (2005). Transformatsiinyi protses ta yoho strukturyzatsiia [Transformation process and its structuring]. Aktualni problemy ekonomiky, 2 (44), 4–12 [in Ukrainian].
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2. Corteva Agriscience. (2021). Chomu transformatsiia i zminy zaznaiut uspikhu abo porazky [Why transformation and change know success or failure]. Retrieved from: https://www.corteva.com.ua/news-and-events/Why-transformation-and-change-succeed-or-fail.html.
3. Kundeus, O., Zarudna, N. (2017). Restrukturyzatsiia i reorhanizatsiia pidpryiemstva: pravove zabezpechennia ta vidobrazhennia u systemi obliku [Restructuring and reorganization of the enterprise: legal support and reflection in the accounting system]. Stalyi rozvytok ekonomiky, 2’2017[35], 122–133 [in Ukrainian].
4. Pochenchuk, H. (2014). Zakonomirnosti transformatsiinykh protsesiv natsionalnoi ekonomiky [Patterns of transformational processes of the national economy]. Vydavnycho-polihrafichnyi tsentr Ternopilskoho natsionalnoho ekonomichnoho universytetu “Ekonomichna dumka”, 16, 1, 123–129 [in Ukrainian].
5. Kopishynska, K., Hrabyna, A. (2024). The Essence and Features of Enterprise Transformation for Ensuring Sustainable Development. «Ekonomichnyi visnyk NTUU “Kyivskyi politekhnichnyi instytut”», 29, 94–100 [in Ukrainian].
6. National Classifier of Ukraine (2010). Classification of types of economic activity DK 009:2010: Order of the State Committee of Ukraine on Technical Regulation and Consumer Policy dated 11/10/2010 No 457. Retrieved from: https://zakon.rada.gov.ua/rada/show/vb457609-10#Text.
7. Shenderivska, L., Guk, O., Mokhonko, H. (2022). Transformatsiia biznes-modelei vydavnytstv v umovakh viiny ta pandemii [Transformation of Business Models of Publishing House in the Conditions of War and Pandemic]. Ekonomichnyi prostir, 179, 79–85 [in Ukrainian].
8. Deloitte (2023). Thinking big with business transformation. Six keys to unlocking breakthrough value. Retrieved from: https://www.deloitte.com/mt/en/Industries/technology/perspectives/six-keys-to-business-transformation.html.
9. Henriette, R. (2025). Change management model according to Lewin: Explained with example. Retrieved from: https://echometerapp.com/en/change-management-lewin/.
10. Shpak, V. (2022). Vydavnychyi biznes : navchalnyi posibnyk [Publishing business : educational manual]. Kyiv : SE “Expressa d”. 2nd ed. add. and processing. 292 p.
11. Smyrnova, N., Veselovska, O. (2024). Transformatsiia orhanizatsiinoi struktury upravlinnia pid diieiu innovatsiino-tekhnolohichnoho rozvytku pidpryiemstva [Transformation of Organizational Structure of Management for Innovation and Technological Development of Enterprise]. Problemy systemnoho pidkhodu v ekonomitsi, 4(97), 122–126 [in Ukrainian].
12. Cherniavska, I. (2018). Mekhanizmy vplyvu orhanizatsiino-upravlinskoi transformatsii na rozvytok promyslovykh pidpryiemstv [Mechanisms of Influence of Organizational and Administrative Transformation on the Development of Industrial Enterprises]. Ekonomichnyi analiz, 28, 2, 200–212 [in Ukrainian].
13. Hromyko, O. (2016). Zmist poniattia “transformatsiia” yak bazovoi naukovoi katehorii [The content of the concept of “transformation” as a basic scientific category]. Efektyvnist derzhavnoho upravlinnia, 1/2(46/47), 125–131 [in Ukrainian].
14. Yezhyzhanska, T. (2023). Knyzhkovi vydavnytstva Ukrainy v umovakh permanentnoi kryzy [Book publishing houses of Ukraine in conditions of permanent crisis]. Visnyk Knyzhkovoi palaty, 6, 29–35 [in Ukrainian].
15. Scott, D. (2016). What Do You Really Mean by Business “Transformation”? Retrieved from: https://hbr.org/2016/02/what-do-you-really-mean-by-business-transformation.
16. Matrunchyk, D. (2022). Teoretyko-metodolohichne zabezpechennia doslidzhennia transformatsii postvoiennoi ekonomiky: instytutsiino-terytorialnyi kontekst [Theoretical and Methodological Support for Investigating Transformation of the Post-War Economy: Institutional and Territorial Context]. Ekonomika ta suspilstvo, 46, doi: https://doi.org/10.32782/2524-0072/2022-46-57 [in Ukrainian].
17. Shaihorodskyi, Y. (2010). Poniattia “transformatsiia” yak instrument analizu sotsialnykh zmin [The concept of “transformation” as a tool for analyzing social change]. Ukrainskyi naukovyi zhurnal “Osvita Rehionu”, 4. Retrieved from: https://social-science.uu.edu.ua/article/323 [in Ukrainian].
18. Ierko, I. (2023). Cut poniattia transformatsii konkurentnoho potentsialu subiektiv turystychnoi industrii [The Content Features of the Concept of Transforming the Competitive Potential of Tourism Industry Subjects]. Skhidna Yevropa: Ekonomika, Biznes ta Upravlinnia, 4(41), 73–79 [in Ukrainian].
19. Yerokhin, S. (2005). Transformatsiinyi protses ta yoho strukturyzatsiia [Transformation process and its structuring]. Aktualni problemy ekonomiky, 2 (44), 4–12 [in Ukrainian].
20. Zahorui,A . (2022). Yak pratsiuiut ukrainski vydavtsi v umovakh viiny –opytuvannia. Chytomo. Retrieved from: https://chytomo.com/iak-pratsiuiut-ukrainski-vydavtsi-v-umovakh-vijny-opytuvannia/.