THE STREAMING REVOLUTION: A COMPREHENSIVE ANALYSIS OF GLOBAL TRENDS AND STRATEGIC ADAPTATIONS IN THE ENTERTAINMENT INDUSTRY
##plugins.themes.bootstrap3.article.main##
##plugins.themes.bootstrap3.article.sidebar##
Abstract
Over the past decade, the streaming entertainment industry has undergone significant transformation, characterized by the shift from traditional media consumption to digital streaming platforms. This essay explores the implications of this "streaming revolution," analyzing its effects on content production, consumption, and distribution. It delves into the evolving dynamics of audience engagement, the role of technology, and the impact of regional market trends. As consumer behaviors shift in response to the convenience and accessibility of on-demand content, media companies face both challenges and opportunities. This report particularly focuses on the strategic adaptations undertaken by leading streaming providers such as Netflix and Disney Plus, assessing their operational models and competitive positioning within the fragmented global market. By applying PEST, SWOT, and Ansoff Matrix analyses, the essay navigates the complexities of the contemporary streaming landscape, revealing insight into the future trajectories of the industry amidst rapid technological advancements and changing viewer preferences.
How to Cite
##plugins.themes.bootstrap3.article.details##
streaming entertainment, media consumption, digital transformation, Netflix, Disney Plus, consumer behavior, PEST analysis, SWOT analysis, Ansoff Matrix, market trends
Barnes, B. (2019). The streaming era has finally arrived. everything is about to change. The New York Times, 19 November. Available at: https://www.nytimes.com/2019/11/18/business/media/streaming-hollywood-revolution.html
Tefertiller, A. and Sheehan, K.B. (2020). Innovativeness, interactivity, and the adoption of streaming television. Southwestern Mass Communication Journal, 35(2). DOI: https://doi.org/10.58997/smc.v35i2.78
Bhatt, S. (2019). Streaming technology and the entertainment industry,' in The Attention Deficit. Springer eBooks, pp. 75–95. DOI: https://doi.org/10.1007/978-3-030-21848-5_5
Pattison, S. (2023) 35 Streaming services Statistics you need to know in 2024. Available at: https://www.cloudwards.net/streaming-services-statistics/
Statista. Video streaming worldwide (2023). Available at: https://www.statista.com/topics/7527/video-streaming-worldwide/#topicOverview
Video streaming Market Size, Share & Growth Analysis [2030] (2022). Available at: https://www.fortunebusinessinsights.com/video-streaming-market-103057
Georgievska, M. (2024) Live streaming statistics and trends you should know in 2024. Available at: https://jwplayer.com/blog/live-streaming-statistics-trends-2024/
Media Streaming Market Insights (2023). Available at: https://www.mordorintelligence.com/industry-reports/media-streaming-market
Beckman, J. (2023) Netflix statistics and Facts defining company’s dominance in 2023. Available at: https://techreport.com/statistics/netflix-statistics/
This work is licensed under a Creative Commons Attribution 4.0 International License.